Web design for physios, with a page for each way a patient pays

Some patients walk in and pay. Others arrive with a GP plan, a DVA card, an insurer or an NDIS plan. The site explains each path before they ring.

Get started See pricing

$298 a month: Website for physiotherapists, AUD, GST inclusive
No build fee: We carry the cost of the build and recover it through the monthly fee over a 12 month term
Live in 48 hours: Hosting on Cloudflare, SSL and security upkeep

One site, several doors

A physio site is read by someone with a sore back, a GP referral, a DVA card or an NDIS plan. The home page speaks to all of them in a few lines, with booking and the phone number on top. Underneath, a page for each funding stream says how it works at your clinic.

We build the booking path first. A person on a phone sees today's availability, picks a time and receives a confirmation. After that comes the first-visit page: what to wear, what to bring, how long the appointment is and what it costs.

Conditions by name

Searches name the part of the body: knee, back, neck, shoulder, pelvic floor. We build a page for each area you treat. Each explains what physios do for it, what a first visit involves and who to see first. The wording avoids cure, fix and guarantee, because the Board's guidelines require evidence for claims and none for outcome promises.

Titles written to the Board's wording

The practitioner page is where most clinics slip. We copy the Board's wording for any College credential, leave out specialist for everyone who does not hold the College's Specialisation, and link the register.

Funding decides how the patient finds you

No referral is needed for private physio, according to Healthdirect. Some funded streams do need one.

Private and health fund extras: This week; Online booking, hours including Sunday, and whether you bill the fund directly. Patients search by fund name and by price.
Medicare chronic condition plan (item 10960): After a GP visit; A page that explains the GP plan, the limit of five allied health services a calendar year shared across all allied health, and any gap fee.
DVA Gold or White Card: Steady; A short page stating that you treat DVA patients, that a referral covers up to 12 sessions or one year, and how a White Card patient confirms the condition is accepted.
Workers compensation and CTP: Referred by an insurer; Which state schemes you are registered with and how an insurer or case manager reaches you. The lead rarely arrives from a search.
NDIS participant: Via a coordinator; Whether you treat NDIA-managed, plan-managed or self-managed participants, home visits, and the price limits you work to. Nothing that suggests approval you do not hold.

A young, growing profession with many sole traders

The business count is ABNs, not clinics. A physio working inside another practice through their own entity counts as a business.

9,493: physiotherapy services businesses at 30 June 2025, up 5.0% in a year; Source: ABS Counts of Australian Businesses, class 8533
50%: of those businesses have no employees; Source: ABS Counts of Australian Businesses, class 8533
50,570: physiotherapists on the register at 30 June 2026, nearly half of them under 35 (our arithmetic); Source: Physiotherapy Board of Australia registrant data

There is no such thing as a specialist physio

Physiotherapy Board of Australia

Physiotherapy has no specialist registration under the National Law. The Board says advertising that uses specialist, specialises in or specialised for a practitioner without specialist registration is likely to mislead, while wording such as substantial experience in or working primarily in is less likely to. Physios awarded Titling by the Australian College of Physiotherapists may use APA Titled followed by the area, and those awarded Specialisation may use the wording the College's award sets, with the credential. The Board gives Mr R Jones, specialist sports physiotherapist as an example of unacceptable use.

Practitioner pages and service pages say treats, has experience in or works primarily in, and copy the Board's exact wording for any College credential. Nothing on the site says sports physio specialist or pelvic floor specialist. Testimonials about treatment are also barred under the same advertising rules.

Read the Board's statement on titles

Nearest sites we have built

We run no physio site yet. These are a booking-led home services business and a regulated law firm. They show our build for a phone, a form and careful wording. They are not physio results.

Web design for physiotherapists: your questions

Do I need a booking system on the site?

Yes, and it should be the one your front desk already runs. Most patients book the same week and expect a calendar. Cliniko, Nookal, Zanda and Jane App are among the practice systems clinics use. The booking button sits above the fold.

Should the site say physio or physiotherapist?

Both, with physio leading. In Google Trends for Australia, physio scores 86 against 37 for physiotherapy and 11.5 for physiotherapist. The Board's wording rules apply to titles and credentials, not to the everyday word.

Can the site show patient reviews?

Not text about treatment, symptoms or outcomes. The advertising rules ban testimonials about the clinical side, and a clinic that republishes reviews is responsible for them. Patients can review you on Google.

How much does Medicare pay?

Under item 10960, with a GP chronic condition management plan, the schedule fee is $74.55 and the benefit is $63.40, for up to five allied health services a year across all allied health. The fee updated on 1 July 2026. Say what your clinic charges and whether there is a gap.

Can we describe a service as bulk billed?

We have not checked the billing rules for that term. We would write exactly what the patient pays and have your practice manager confirm it before the page goes up.

What goes on a practitioner page?

Name, registration, the areas they work in and the wording of any College credential as the Board sets it. Link to the Ahpra register. No claims about results.

What does the contact form ask?

A name, a phone number or an email, and a comment. No injury forms with health detail. The comment box says not to include clinical information.

Do you promise more patients?

No. Physios are pitched by agencies often. We start by checking how booking works on a phone, whether funding pages answer what patients ask and whether any wording breaks the Board's rules.

A website for physiotherapists, built and run for you.

$298 a month AUD, no upfront build fee.