Website, SEO and Google Ads for physiotherapists
Patients arrive by fund, GP plan, DVA, insurer or NDIS. The site explains each path before they ring.
There is no such thing as a specialist physio
Physiotherapy has no specialist registration under the National Law. The Board says advertising that uses specialist, specialises in or specialised for a practitioner without specialist registration is likely to mislead, while wording such as substantial experience in or working primarily in is less likely to. Testimonials about treatment are also barred, so the pages say treats, has experience in or works primarily in.
Read more on the rules for physiotherapists:
How people hire physiotherapists
Patients say physio, name the body part and often add a fund, DVA or NDIS. A clinic with a page for each of those gets found by the people who can book. Some patients walk in and pay. Others arrive with a GP plan, a DVA card, an insurer or an NDIS plan.
The site explains each funding path before the patient rings, and it never uses the word specialist, because physiotherapy has no specialist registration.
Who arrives at a physiotherapist's site
- Private and health fund extras
- Online booking, hours including Sunday, and whether you bill the fund directly.
- Medicare chronic condition plan
- How the GP plan works, the limit of five allied health services a calendar year, and any gap fee.
- DVA Gold or White Card
- That you treat DVA patients, that a referral covers up to 12 sessions or one year, and how a White Card patient confirms the condition is accepted.
- Workers compensation and CTP
- Which state schemes you are registered with and how an insurer or case manager reaches you.
- NDIS participant
- Whether you treat NDIA managed, plan managed or self managed participants, and home visits.
The work physiotherapists are hired for
- Back and neck pain
- Sports injuries
- Post surgery rehabilitation
- Workers compensation and CTP
- Telehealth and home visits
What customers type into Google
- physio near me
- back pain physio
- sports physio
- physio after knee surgery
Our pages for physiotherapists
- Web design for physiotherapistsEach funding path explained before the patient rings, in wording the Board allows.
- SEO for physiotherapistsA page for each body part, fund, DVA and NDIS path patients search for.
- Google Ads for physiotherapistsA self funded patient and a home visit NDIS referral run as separate campaigns.
The website is $298 a month (AUD, GST inclusive). SEO and Google Ads management are add-ons, month to month. See the pricing page.
The nearest work we have
We run no physio site yet. A booking led home services business and a regulated law firm show our build for a phone, a form and careful wording. They are not physio results.
Wollongong Service Company
~200Enquiries a month
An Illawarra appliance repair business with a 20 year reputation now gets about 200 enquiries a month from a tradie website built for phones and local search.
Karnib and Co
Page 1For criminal lawyer searches in Wollongong and Liverpool
We built, migrated and host the law firm website for a criminal law practice in Wollongong and Liverpool, and it now ranks on the first page of Google for criminal lawyer searches in both cities.
A website for physiotherapists, built and run for you.
$298 a month AUD, no upfront build fee.