Website, SEO and Google Ads for painters

Planned and compared on three quotes, with agents and strata managers as repeat buyers on short deadlines.

How people hire painters

Painters sell interior and exterior house painting, strata and commercial repaints, pre sale touch ups, roof painting and timber staining. Households get about three quotes and compare photos and cost.

Real estate agents and strata managers are repeat buyers who send work with short deadlines. They want a licensed, insured painter who can start on Monday and invoice on Friday. One site has to serve the household and the agent.

Exterior work belongs to the dry months and interior work fills winter. The spring selling season brings pre sale repaints.

The work painters are hired for

  • Interior painting
  • Exterior house painting
  • Strata and commercial
  • Pre sale repaints

What customers type into Google

  • house painters near me
  • exterior house painting cost
  • interior painter
  • strata painting

Who arrives at a painter's site

Household comparing quotes
A gallery of your own before and after work, a cost guide that says what is included and a quote form.
Exterior or roof job
Separate pages for exterior and roof painting, since roof jobs are larger and attract product shoppers.
Real estate agent
Turnaround, insurance, licence and how invoices work.
Strata manager
Experience with common property, access arrangements and insurance.

A licence line and a price line

In NSW, painting and decorating over $5,000 in labour and materials is licensable trade work and the licence number goes in advertising. Queensland has a painting and decorating licence class and requires one for work over $3,300. A price per square metre that leaves out preparation or access may be a part price under the Australian Consumer Law, so the cost guide states what is included in each figure. The licence goes on the trade page and in the footer.

Read more on the rules for painters:

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