Website, SEO and Google Ads for dentists

Booking, hours and funds at the top, treatment pages that explain without promising, and no patient testimonials.

No patient quotes about treatment, on any page

Section 133 of the National Law makes a testimonial in advertising an offence: a statement about the clinical side of a service. A practice that republishes or embeds reviews on its own site is responsible for them. Specialist is a protected word, so a general dentist says provides Invisalign or has an interest in implants, never orthodontist or implant specialist. Offers need stated terms, and urgency needs a clinical reason.

Read more on the rules for dentists:

How people hire dentists

Dental searches start with cost, fund names and bulk bill long before a clinic name. The practice that answers those questions plainly is the one that gets found. A toothache at 7am and an implant enquiry are different buyers with different budgets.

The site puts booking, hours and the funds you accept at the top, explains treatments without promising results, and carries nothing that Ahpra would call a testimonial.

Who arrives at a dentist's site

Emergency patient
A phone number that dials on a tap, today's hours and a plain statement of how you handle a broken tooth.
New patient or family
Online booking above the fold, whether you take new patients, parking, and the funds and CDBS you accept.
Parent of a child
The Child Dental Benefits Schedule and how you check eligibility before the visit.
Implant or aligner researcher
The steps, and how cost is quoted after a consultation, with any offer shown with its terms.
Patient with fund extras
The funds you are a preferred provider for, so the patient still confirms with their fund.

The work dentists are hired for

  • Check ups and cleans
  • Emergency dental
  • Fillings and crowns
  • Dental implants
  • Clear aligners

What customers type into Google

  • dentist near me
  • emergency dentist
  • dental implants cost
  • new patient check up

A website for dentists, built and run for you.

$298 a month AUD, no upfront build fee.